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Are you and your audience Creators, Critics, Collectors, Joiners, Spectators, and Inactives?
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Does what it says on the Tin. Lots of ideas here.
links for 2008-03-21
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Monthly Archives: March 2008
Taking a break
picture by saltyseadog on Flickr
No, the title isn’t a move to push the blog in the popular gossip, chat an lifestyle magazine arena. I’m taking a holiday. Sunny (please, god, sunny) spain awaits. So little (if the wife doesn’t catch me) or no posting for a week or so.
Whilst I’m away there is another Carnival of Journalism hosted by the excellent Will Sullivan at Journerdism.
links for 2008-03-20
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Avid move stuff around and get more social but putting an MC badge on Xpress to make MC look cheaper seems backwards. Make a sub $800 avid xpress lite and scoop up some of that Vegas/FCexpress market
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Paul Bradshaw picks up on ITV’s and Reuters take on behind the scenes war reports. “In both these examples of online journalism the implicit question is ‘Why are we doing this?’ The answers provided by the two pieces could hardly be more different.”
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Interesting idea to use the iPhone as a storyboard aid
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“Perhaps I’m imagining this, because it is hard to believe it’s true, but it looks to me that Flickr has eliminated a key feature — no, the key feature — of its site.” You can no longer embedd photos. !!!!
You can no longer embed photos.
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“The BBC has been debating the ethics of taking material from social networking site. But these guidelines fail to tackle this area”
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YES. Be recognised as a particpating member of the communities you want to engage with
Get involved in the conversation: Travolution’s Kevin May
Kevin May from Travolution talks to Martin Couzins (sorry I missed that Martin. Thanks Adam) on Adam Tinworth‘s blog about how he uses online to build the brand and the tools he uses.
As well as being gold to show to my students it’s also a good ad for using google alerts as a kind of reporting spider. I particularly like the way he talks about being part of the conversation – trying to get out there and join in the discussion around travel.
links for 2008-03-12
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“The only way to “do social media” is to embrace it, not just as something that’s tacked onto the back of a website, but as a method of actually doing whatever it is your business is.” Top stuff from Robin Hamman
Web video has no standards
Over at the excellent editblog, Scott Simmons has posted a fantastic video about video that’s been made to promote an IFC contest.
It’s very well made. I especially like the reference to Al Gore as having nearly, but not quite, inventing the internet.
Oh, and the bit about bars, tone and audio levels doesn’t even come close to describing the technical loops you jump through in TV.
Dealing with comments
Given the recent issues the guardian seem to be experiencing with comments, perhaps they need to get Martin Belam in as a consultant to help them out.
Given how valuable his skills are, maybe he shouldn’t be giving away all the great stuff in his mega-series on dealing with comments, for free
While he is, go and soak up the knowledge.
ITV defends vlogs
UKjournalism obviously irked ITV news when they questioned the approach that they had taken with their ‘behind the scenes’ vlogs
Three things stand out in this vlog piece. First, it’s just like a traditional piece of broadcast news, presenter driven, sets constructed and people artificially placed to interview. Second, if there is a war about, it seems a very jolly one – no blood and guts, not too much slumming it for the ITV boys.
Third, there seems to be millions of them out there, using a tonne of kit. Why not just send a reporter with a lightweight camera and a laptop?
Ian Rumsey, head of output for ITV News defends the approach:
These vlogs are far from traditional broadcast news. They’re rougher, edgier, sometimes more opinionated and don’t cover the same territory as our news pieces.
Following the theme Rumsey explains the presence of presenters:
Of course, they’re presenter driven – the whole idea is that they are not a report but a piece of behind-the-scenes filming that features the lives and conditions of our correspondents on location.
OK, it’s a bit self-indulgent but an ITV ‘from our own correspondent’ may just work. Especially if they are going for that behind the scenes with our correspondents feel.
Even so, whilst they are a little rougher round the edges – although it is hard to refute Paul Bradshaws ‘on a jolly’ feel – they are still broadcast. Why? Because they are just video in a box. Where is the multimedia. The pictures, the text. All the context that you could wrap round the video on a web page.
Even without the millions of the BBC there is lots more that could be done in the vein of the beeb’s from our own corespondent web site. Make it video as part of a rich behind the scenes site rather than extra ‘webisodes’ of the news.